UNIQLO today announces a new collaboration with top New York fashion designer Alexander Wang. The line brings Alexander Wang’s signature design and styling to UNIQLO’s HEATTECH functional apparel - LifeWear that has kept people warm and comfortable in winter since its debut in 2003. The new men’s and women’s range will be available at UNIQLO stores and through UNIQLO.com from this fall.
About the new collection, Alexander Wang said, “When I look into expanding into additional categories, I seek out partners that really can innovate the product we make and how our fans can access it. UNIQLO are the ideal partners for this collection of innerwear because we share an appreciation of functionality and utilitarianism, and I am thrilled our collaboration has developing a new HEATTECH line; the perfect place to pick up from where we left off ten years ago.”
Yuki Katsuta, Group Senior Vice President of Fast Retailing and Head of UNIQLO R&D, commented, “Alexander first collaborated with UNIQLO ten years ago on the UNIQLO Designers Invitation Project. At the time he greatly impressed me with his ability to identify trends. I hope that consumers can enjoy this new dimension in HEATTECH, which takes our long-selling line beyond its innerwear origins by augmenting its functionality with Alexander’s inspiring design.”