“Absolute Siam Store”, a shopping center for fashion and lifestyle and gift products exclusively designed to Siam Center, the Ideopolis, where presents creativity and one-of-the-kind items as the result of the collaboration between famous Thai designers.
The latest project, Absolute Siam Store features the fun and inspirational exclusive collection known as, “PLN x JIRADT” which is a collaboration between street style brands, PLN and style icon, “Poo” Jiradt Pornpanitphan, founder of Cheeze & Looker Magazine available only at Absolute Siam Store, 1st Floor, Siam Center, the ‘Ideopolis’.
“PLN x JIRDT” merges PLN’s signatures highlighting on playful and trendy style that can be mix and match to the cloth of each individual and to style the more focused looks. Each collection is inspired by fun activities such as “Holiday Maker” and “Staying Salty” are designed in a tropical shade clothes suitable for going to the beach. “Happy Campers” features camping style that is wearable in daily life. Thus, with Jirat’s unique style, these creates a balance combination.
The latest project, Absolute Siam Store features the fun and inspirational exclusive collection known as, “PLN x JIRADT” which is a collaboration between street style brands, PLN and style icon, “Poo” Jiradt Pornpanitphan, founder of Cheeze & Looker Magazine available only at Absolute Siam Store, 1st Floor, Siam Center, the ‘Ideopolis’.
“PLN x JIRDT” merges PLN’s signatures highlighting on playful and trendy style that can be mix and match to the cloth of each individual and to style the more focused looks. Each collection is inspired by fun activities such as “Holiday Maker” and “Staying Salty” are designed in a tropical shade clothes suitable for going to the beach. “Happy Campers” features camping style that is wearable in daily life. Thus, with Jirat’s unique style, these creates a balance combination.
Parisa Chatnilbhandu, Group Senior Vice President , Siam Selected Company Limited , talks about the latest launch of “PLN x JIRADT” collection that is presenting the fun experiences of various type of people who live together in the same house, where is no fence. It is the house that fulfills with enjoyable atmosphere and loving as if they are one family. “Hidden Backyard” is the main designed concept that reveals about the backyard, where everyone in the house comes and plays. The cloth is suitable for everyone so it is the kind of freestyle, unisex, casuals, and comfortable. Another special feature about this collection is with an emphasis on the phrase, “Hidden Backyard”, if this happened to be at Jiradt’s house, who could be them? Jiradt, with 20 years of experience in magazine business, he says his success derives from good family with team who are those behind the scenes with duties to record the Thai fashion and street culture whether they are photographer, stylist, columnist, editorial team, graphic designers and others. These people are like a family of Jiradt. They have fun at the backyard. That’s why this collection is special because it presents this bonding relationship through being models of the collection and inviting everyone to come in. Be part of PLN x JIRADT family with the special collection at Absolute Siam Store, featuring a selective cool street style fashion on the first floor of Siam Center, the Ideopolis. |