AFTER nine years in the corporate doghouse Australian expat Sarah Huang – a mother of one and a dog owner – broke free to venture out on her own. With help from business partner Harprem Doowa and Ardent Capital, a local venture capital fund led by veteran entrepreneur Adriyn Vanzyl, she launched Thailand’s first vertical e-commerce stores, Petloft.com and Venbi.com.
Now with over 5,000 SKU’s, 20,000 customers and hundreds of direct relationships with major brands such as Royal Canine, Unicharm, Nestle, Betagrow and Nike, Venbi and Petloft have become leading e-commerce stores for baby and pet essentials.
“Unlike other start-ups interested in flipping and selling, we’re concentrating on winning the market and building a sustainable busines. We operate in a lean startup environment and we’re conscious on how we spend investor’s money. We’re working on achieving profitability and plan to expand into Indonesia and the Philippines.”