Unveiling its booth under the “Hyundai Lifestyle Connected Hub” concept, Hyundai launches the Double Thumbs
Up Deal — up to THB 400,000 off plus an extra THB 30,000. Book now!
Up Deal — up to THB 400,000 off plus an extra THB 30,000. Book now!
- Hyundai showcases a full line-up spanning ICE, hybrid, and electric vehicles under the "Hyundai Lifestyle Connected Hub" concept - where mobility, technology, and lifestyle converge.
- Hyundai all-new SANTA FE Hybrid with HTRAC All Wheel Drive (AWD)* — a premium hybrid SUV with intelligent AWD that adapts to road conditions - comes equipped with a Bose sound system, newly designed 20-inch alloy wheels, and striking new colorways: Stormy Sea Blue exterior and Pecan Brown interior, reinforcing the model's bold, distinctive character. It is officially priced at THB 1,799,000.
- Hyundai new STARGAZER, a 6-seater 3-row, features Hyundai SmartSense (ADAS) with 13 intelligent safety systems - the most comprehensive in its segment - plus Captain Seats for exceptional comfort. Priced from THB 795,000, with a limited-quantity introductory price of just THB 719,000**.
- Hyundai presents the "Double Thumbs Up Deal": Motor Show promotion campaign, delivering two-tier savings: Tier 1 offers up to THB 400,000**** off, while Tier 2 adds another THB 30,000**** on selected models.
Hyundai Mobility Thailand continues its push in the Thai automotive market at the 47th Bangkok International Motor Show, presenting a comprehensive line-up spanning ICE, hybrid, and electric vehicles. The company unveils two highly anticipated models: Hyundai all-new SANTA FE Hybrid with HTRAC All Wheel Drive* and Hyundai new STARGAZER, alongside brand highlights including Hyundai PALISADE, Hyundai STARIA, IONIQ 6, and IONIQ 5 N. To drive early-year momentum, Hyundai is launching the "Hyundai Double Thumbs Up Deal" campaign, giving Thai consumers the opportunity to experience the brand's latest innovations with exclusive offers that make Hyundai ownership more accessible.
This year, Hyundai's booth is designed under the "Hyundai Lifestyle Connected Hub" concept, blending mobility, technology, and lifestyle. Drawing on the brand's regional "Year of Football" theme and Sport Marketing strategy, the booth delivers an immersive sports experience for visitors. A standout feature is the giant Trionda — the official match ball of the FIFA World Cup 26™ - displayed as a booth landmark that captures the spirit of the tournament's three host nations. Visitors also have an exclusive opportunity to get up close with the ASEAN Hyundai Cup™ 2026 Trophy and take commemorative photos. These highlights underscore Hyundai's role as a global football partner — a sport that symbolizes connection — reinforcing the brand's commitment to integrating lifestyle with automotive innovation.
Mr. Jae Gyou Chung, Chief Executive Officer of Hyundai Mobility (Thailand) Co., Ltd., said, "This year marks another key milestone for Hyundai in Thailand as we celebrate our third anniversary, a reflection of our continued growth and success in the Thai market. At this Bangkok International Motor Show, we aim to deliver a distinctive experience through our 'Hyundai Lifestyle Connected Hub' concept, integrating mobility, technology, and lifestyle to offer visitors a new dimension of travel in line with our Progress for Humanity vision. We also continue to expand our network and investments in Thailand, with plans to open a new manufacturing facility in the third quarter of this year to support local vehicle assembly and high-voltage battery production. This reinforces our confidence in Thailand's automotive industry and our long-term commitment to grow alongside the country."
A key highlight at this year's show is the debut of Hyundai all-new SANTA FE Hybrid with HTRAC AWD*— a premium hybrid SUV equipped with Hyundai's proprietary HTRAC AWD system that adapts to varying road conditions. Evolved from the front-wheel-drive (2WD) variant introduced in Thailand last year, the new Inspiration trim features a comprehensive infotainment system and a 12-speaker BOSE™ sound system with external amplifier, delivering a refined in-cabin audio experience. Powered by a 1.6L Turbo Hybrid engine, it strikes a balance between performance and efficiency. The model also sports newly designed 20-inch alloy wheels and striking new colorways — Stormy Sea Blue (exterior) and Pecan Brown (interior) - reinforcing its bold, distinctive character. It is officially priced at THB 1,799,000.
In terms of design, the model stands out with its signature Boxy SUV styling, projecting a bold, robust, and modern presence. Inside, the spacious, luxurious cabin features second-row Captain Seats with easy walk-through access to the third row, generous cargo space, and a Dual Sunroof (dual-panel electric sunroof) that enhances openness and comfort throughout the journey. The all-new SANTA FE Hybrid with HTRAC All Wheel Drive is powered by 1.6L Turbo Parallel Hybrid Technology, pairing an electric motor with a 1.49 kWh lithium-ion polymer battery to deliver up to 232 hp at 5,600 rpm and 367 Nm of torque at 1,000–4,100 rpm, achieving fuel efficiency of up to 17.86 km/l.*** The Shift-By-Wire transmission enables quick, intuitive gear changes with a simple twist — keeping eyes on the road while freeing up center console space for a cleaner look. Safety is assured with Hyundai SmartSense, featuring 13 intelligent safety systems — the most comprehensive in its class — including Smart Cruise Control with Stop & Go, Forward Collision-Avoidance Assist (FCA), Blind-Spot Collision-Avoidance Assist (BCA), Rear Cross-Traffic Collision-Avoidance Assist, Surround View Monitor (Prestige variant only), and Reverse Parking Collision-Avoidance Assist, ensuring confidence and peace of mind on every journey.
In terms of design, the model stands out with its signature Boxy SUV styling, projecting a bold, robust, and modern presence. Inside, the spacious, luxurious cabin features second-row Captain Seats with easy walk-through access to the third row, generous cargo space, and a Dual Sunroof (dual-panel electric sunroof) that enhances openness and comfort throughout the journey. The all-new SANTA FE Hybrid with HTRAC All Wheel Drive is powered by 1.6L Turbo Parallel Hybrid Technology, pairing an electric motor with a 1.49 kWh lithium-ion polymer battery to deliver up to 232 hp at 5,600 rpm and 367 Nm of torque at 1,000–4,100 rpm, achieving fuel efficiency of up to 17.86 km/l.*** The Shift-By-Wire transmission enables quick, intuitive gear changes with a simple twist — keeping eyes on the road while freeing up center console space for a cleaner look. Safety is assured with Hyundai SmartSense, featuring 13 intelligent safety systems — the most comprehensive in its class — including Smart Cruise Control with Stop & Go, Forward Collision-Avoidance Assist (FCA), Blind-Spot Collision-Avoidance Assist (BCA), Rear Cross-Traffic Collision-Avoidance Assist, Surround View Monitor (Prestige variant only), and Reverse Parking Collision-Avoidance Assist, ensuring confidence and peace of mind on every journey.
Hyundai also introduces Hyundai new STARGAZER — a refreshed 6-seater, 3-row now equipped with Hyundai SmartSense featuring 13 safety systems, the most comprehensive in its class. Developed under the "Life Upgrader" concept, it is designed to elevate modern lifestyles — catering to young families, startup professionals, and anyone seeking a versatile, all-in-one vehicle. The fully redesigned model adopts a strong, modern, SUV-inspired look, with a body extended by 115 mm for bolder, more powerful proportions. LED headlamps, LED taillights, and integrated Daytime Running Lights further enhance its road presence.
In terms of performance, Hyundai new STARGAZER is powered by a 1.5 MPi engine, delivering 113 hp and 144 Nm of torque, paired with an Intelligent Variable Transmission (IVT) for smooth, responsive everyday driving. Fuel consumption is rated at up to 17.24 km/l.*** Enhanced NVH engineering reduces noise and vibration, delivering a quieter, more comfortable cabin. The model is equipped with Hyundai SmartSense (ADAS), featuring 13 safety systems — the most comprehensive in its segment — including Smart Cruise Control (SCC) with Stop & Go, Forward Collision-Avoidance Assist – Junction Turning (FCA-JT), Rear Cross-Traffic Collision-Avoidance Assist (RCCA), and Lane Keeping Assist (LKA), ensuring peace of mind on every drive. It is available in two trims: Trend 6 and Smart 6.
Trend 6: THB 795,000, with a special introductory price of THB 719,000 (limited units)**
Smart 6: THB 875,000, with a special introductory price of THB 799,000 (limited units)**
Mr. Wallop Chalermvongsavej, Managing Director of Hyundai Mobility (Thailand) Co., Ltd., said, "Hyundai places strong emphasis on continuous vehicle development to deliver products that fully meet the needs of Thai customers — across design, technology, performance, and practical value. We are committed to offering a diverse line-up spanning ICE, hybrid, and electric vehicles, so customers can choose the model that truly fits their lifestyle and usage. At the same time, Hyundai prioritizes the after-sales experience through the myHyundaiCare program, our global service standard, covering warranty, roadside assistance, and scheduled maintenance, ensuring confidence and peace of mind on every journey."
In addition to the two new models, Hyundai is showcasing its key line-up to cater to a wide range of customer segments. Leading the display is Hyundai PALISADE D-SUV, a flagship 7-seater that combines luxury with robust performance. Powered by a 2.2-litre turbo diesel engine delivering 197 hp, the model features a spacious cabin fitted with Nappa leather seats and a 12-speaker Infinity premium sound system, delivering comfort and a premium journey experience for modern families.
Hyundai STARIA Diesel is an MPV featuring a futuristic design under the "Space Innovation" concept, highlighted by a spacious, airy Lounge-style cabin that accommodates up to 11 passengers with flexible seating configurations. Powered by a 2.2-litre turbo diesel engine paired with an 8-speed automatic transmission, it delivers smooth, efficient performance, ideal for large families and commercial use requiring both comfort and confidence on every journey.
On the electric vehicle front, Hyundai is showcasing the IONIQ 5 N — a high-performance EV from its N Line Series — demonstrating the brand's High-Performance EV capabilities. It delivers up to 601 hp, or 641 hp with N Grin Boost, accelerating from 0–100 km/h in just 3.4 seconds with a top speed of 260 km/h. Bringing Nürburgring racetrack DNA to the road, the IONIQ 5 N reinforces Hyundai's leadership in the high-performance EV segment.
Meanwhile, the IONIQ 6, a fully electric vehicle, features a Streamliner design with a sleek Single-curve silhouette that enhances aerodynamic efficiency. Built on the E-GMP platform with an 800-volt system, it supports 350 kW ultra-fast charging, reaching 80% in just 18 minutes, with a driving range of up to 545 km (WLTP). Its Mindful Cocoon interior emphasizes comfort and relaxation, elevating the journey experience for next-generation EV drivers.
Hyundai delivers exclusive offers under the "Hyundai Double Thumbs Up Deal": Motor Show promotion campaign, providing double value through two-tier benefits: up to THB 400,000**** in discounts, plus an additional THB 30,000**** on selected models. Special financing includes 0% interest for up to 48 months****, along with exclusive gifts and privileges for bookings made at the event, subject to terms and conditions. All backed by the myHyundaiCare program, Hyundai's global after-sales standard, covering warranty, roadside assistance, and scheduled maintenance to ensure peace of mind on every journey.
Additionally, customers who book any Hyundai model at the booth will receive a complimentary Samsung Soundbar HW-B400F 2.0ch Subwoofer, valued at THB 2,990 (limited units), to enhance the home entertainment experience. Hyundai is also presenting exclusive gifts for select models. Upon taking delivery of the Hyundai all-new SANTA FE Hybrid with HTRAC All Wheel Drive (Inspiration trim only), customers will receive The Movingstyle – 27" QHD Touch Interaction Movable Screen, valued at THB 44,990 (limited units) — a smart display for entertainment, work, and connectivity. With the delivery of Hyundai new STARGAZER, customers will receive a Samsung Music Frame, valued at THB 12,990 (limited units) — a picture-frame speaker with premium sound.
Visitors are invited to experience Hyundai's vehicles, activities, and exclusive offers at Booth A12, 47th Bangkok International Motor Show, from 25 March – 5 April 2026. The showcase features a diverse line-up, advanced technologies, and new brand experiences — reflecting the integration of mobility, lifestyle, and future innovation under Hyundai's "Progress for Humanity" vision, committed to advancing mobility for people and the future of travel.
Remarks:
*Inspiration variant only.
**Limited to the first 100 customers who book and take delivery between March 23 and April 30, 2026.
*** Fuel consumption figures are based on extra-urban driving conditions, according to Eco Sticker data
**** Terms and conditions apply, and financing approval is subject to the bank’s criteria
In terms of performance, Hyundai new STARGAZER is powered by a 1.5 MPi engine, delivering 113 hp and 144 Nm of torque, paired with an Intelligent Variable Transmission (IVT) for smooth, responsive everyday driving. Fuel consumption is rated at up to 17.24 km/l.*** Enhanced NVH engineering reduces noise and vibration, delivering a quieter, more comfortable cabin. The model is equipped with Hyundai SmartSense (ADAS), featuring 13 safety systems — the most comprehensive in its segment — including Smart Cruise Control (SCC) with Stop & Go, Forward Collision-Avoidance Assist – Junction Turning (FCA-JT), Rear Cross-Traffic Collision-Avoidance Assist (RCCA), and Lane Keeping Assist (LKA), ensuring peace of mind on every drive. It is available in two trims: Trend 6 and Smart 6.
Trend 6: THB 795,000, with a special introductory price of THB 719,000 (limited units)**
Smart 6: THB 875,000, with a special introductory price of THB 799,000 (limited units)**
Mr. Wallop Chalermvongsavej, Managing Director of Hyundai Mobility (Thailand) Co., Ltd., said, "Hyundai places strong emphasis on continuous vehicle development to deliver products that fully meet the needs of Thai customers — across design, technology, performance, and practical value. We are committed to offering a diverse line-up spanning ICE, hybrid, and electric vehicles, so customers can choose the model that truly fits their lifestyle and usage. At the same time, Hyundai prioritizes the after-sales experience through the myHyundaiCare program, our global service standard, covering warranty, roadside assistance, and scheduled maintenance, ensuring confidence and peace of mind on every journey."
In addition to the two new models, Hyundai is showcasing its key line-up to cater to a wide range of customer segments. Leading the display is Hyundai PALISADE D-SUV, a flagship 7-seater that combines luxury with robust performance. Powered by a 2.2-litre turbo diesel engine delivering 197 hp, the model features a spacious cabin fitted with Nappa leather seats and a 12-speaker Infinity premium sound system, delivering comfort and a premium journey experience for modern families.
Hyundai STARIA Diesel is an MPV featuring a futuristic design under the "Space Innovation" concept, highlighted by a spacious, airy Lounge-style cabin that accommodates up to 11 passengers with flexible seating configurations. Powered by a 2.2-litre turbo diesel engine paired with an 8-speed automatic transmission, it delivers smooth, efficient performance, ideal for large families and commercial use requiring both comfort and confidence on every journey.
On the electric vehicle front, Hyundai is showcasing the IONIQ 5 N — a high-performance EV from its N Line Series — demonstrating the brand's High-Performance EV capabilities. It delivers up to 601 hp, or 641 hp with N Grin Boost, accelerating from 0–100 km/h in just 3.4 seconds with a top speed of 260 km/h. Bringing Nürburgring racetrack DNA to the road, the IONIQ 5 N reinforces Hyundai's leadership in the high-performance EV segment.
Meanwhile, the IONIQ 6, a fully electric vehicle, features a Streamliner design with a sleek Single-curve silhouette that enhances aerodynamic efficiency. Built on the E-GMP platform with an 800-volt system, it supports 350 kW ultra-fast charging, reaching 80% in just 18 minutes, with a driving range of up to 545 km (WLTP). Its Mindful Cocoon interior emphasizes comfort and relaxation, elevating the journey experience for next-generation EV drivers.
Hyundai delivers exclusive offers under the "Hyundai Double Thumbs Up Deal": Motor Show promotion campaign, providing double value through two-tier benefits: up to THB 400,000**** in discounts, plus an additional THB 30,000**** on selected models. Special financing includes 0% interest for up to 48 months****, along with exclusive gifts and privileges for bookings made at the event, subject to terms and conditions. All backed by the myHyundaiCare program, Hyundai's global after-sales standard, covering warranty, roadside assistance, and scheduled maintenance to ensure peace of mind on every journey.
Additionally, customers who book any Hyundai model at the booth will receive a complimentary Samsung Soundbar HW-B400F 2.0ch Subwoofer, valued at THB 2,990 (limited units), to enhance the home entertainment experience. Hyundai is also presenting exclusive gifts for select models. Upon taking delivery of the Hyundai all-new SANTA FE Hybrid with HTRAC All Wheel Drive (Inspiration trim only), customers will receive The Movingstyle – 27" QHD Touch Interaction Movable Screen, valued at THB 44,990 (limited units) — a smart display for entertainment, work, and connectivity. With the delivery of Hyundai new STARGAZER, customers will receive a Samsung Music Frame, valued at THB 12,990 (limited units) — a picture-frame speaker with premium sound.
Visitors are invited to experience Hyundai's vehicles, activities, and exclusive offers at Booth A12, 47th Bangkok International Motor Show, from 25 March – 5 April 2026. The showcase features a diverse line-up, advanced technologies, and new brand experiences — reflecting the integration of mobility, lifestyle, and future innovation under Hyundai's "Progress for Humanity" vision, committed to advancing mobility for people and the future of travel.
Remarks:
*Inspiration variant only.
**Limited to the first 100 customers who book and take delivery between March 23 and April 30, 2026.
*** Fuel consumption figures are based on extra-urban driving conditions, according to Eco Sticker data
**** Terms and conditions apply, and financing approval is subject to the bank’s criteria
