Over 14 years, Chollada has built a nationwide movement advocating for stray, abused, and wounded animals through shelter, adoption, sterilization services, and public education on responsible pet ownership. An on-stage interview offered attendees a candid look at her journey — the milestones reached and the conviction that has kept the foundation going.
The event introduced a special cohort of 14 “Friends of the Voice 2026”, consisting of Thailand's most-followed animal personalities known across social media as @aivygoodcat, @bellaandmetang, @bigmootoo, @diak_dachshund, @gg.chatt, @jk_labrador, @mc.nrs, @mha.mahamek, @neow_mued, @omkoithemountaindog, @stevejibs_goldenretriever, @tama.theshiba, @thesamoyed.journey, @tony_thecatsdaddy, chosen to help amplify the foundation's mission to their combined audience of millions.
The afternoon also marked the launch of a fundraising campaign on Taejai.com under the name "Jorn Mai Jeb" (จรไม่เจ็บ), channelling donations directly into the foundation's emergency fund for strays experiencing accidents. Chollada further unveiled Human Kind Society, a new social enterprise to support the foundation, alongside its debut product collaboration with Thai fashion brand Maison de Auri. The event closed with a cake-cutting ceremony — pet-friendly of course — to celebrate 14 years of impact.
To learn more about The Voice Foundation and support their mission, explore their website www.thevoicefoundation.org or follow them on their social handles at @thevoicefoundation (Instagram), @thevoiceforanimals (Facebook) and @thevoicefoundation.org (TikTok).















