Richard Cohen, CEO and Founder
WHILE most fitness centers follow the easier path focusing on machines and mass market formulas, Richard Cohen has created a niche market with the LAB – Functional Fitness through the use of human movement.
From TRX to Beach Body classes, Circuit Training to Warrior Workouts, Parkour to Fight sport classes, The Lab constantly evolves to ensure there’s something for everyone.
Starting out as a gym being run in Richard’s lounge, The Lab is now a profitable two location business in the center of Sukhumvit with a third location opening mid-2014. The client base – 60 percent Thai and 40 percent expat – is incredibly diverse, and features high profile celebrities, professional athletes and the regular nine-to-fivers – all working out together under one roof.