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Globally acclaimed national landmark ICONSIAM marks first anniversary as game-changer destination, revitalising river and Thonburi, and showing the power of collaboration to create nationwide shared value

5/11/2019

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Announcement: The 7 Wonders at ICONSIAM have all arrived! Landmark stature further strengthened with a variety of best new experiences to further reinforce ICONSIAM as perfect global destination.     

Proves ‘ICONSIAM’s Chao Phraya River Master Vision’ project has contributed to development of riverside and Thonburi communities, and the collaboration of all stakeholders has spread benefits widely while elevating the stature of Thailand on the world stage. 
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1st Anniversary celebrated with a multitude of phenomenal activities and entertainment that will put the Chao Phraya River under the global spotlight before the end of the year.
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ICONSIAM - the game-changing mega development that has become a symbol of Thailand’s prosperity by the Chao Phraya River, today, marked its first anniversary of success with global recognition. 

Mrs. Chadatip Chutrakul, Director of ICONSIAM Co., Ltd., and Chief Executive Officer of Siam Piwat Co., Ltd., - one of the partners owning ICONSIAM - said, “We are very proud to have fulfilled our important mission   announced seven years ago.  We have proven that ICONSIAM is a game-changing destination which has successfully turned the Chao Phraya River and the Thonburi side of the city into one of Bangkok’s business and tourism hubs, spreading prosperity to surrounding communities and businesses while becoming a key factor behind the rapid rise of Thonburi as a metropolis.”
 
Mrs. Chutrakul said, “ICONSIAM has been recognised for its major contribution to tourism as a new and powerful tourism magnet and a global destination by the Chao Phraya River attracting visitors from around the world and Thailand.  Our huge investment in the grand opening and our global marketing efforts has helped make ICONSIAM a must-visit destination for tourists.   Moreover, ICONSIAM has been cited as a model retail development that has pioneered revolutionary ideas in a project which has successfully combined art, tradition, innovation, world-class architecture, entertainment, and extraordinary shopping experiences as never before.  It is held up as an exemplary project that has attracted investors and retail developers from around the world to visit and to study the ideas behind the making of ICONSIAM.”       
 
“We are very proud to be able to bring to life ICONSIAM.  We invested Bht 55,000 million, which is the biggest private sector investment in property development ever undertaken in Thai history for a project that has been completed.  And we were able to complete the project in just five years despite Thailand facing grave political crises and great economic uncertainty.  Importantly, ICONSIAM has proven that it is a project that is contributing to the strengthening of the Thai economy.  More than 300,000 jobs have been created by it.  ICONSIAM has also attracted more than Bht 5,000 million in foreign investments to Thailand in the form of tenant stores at the project.  We have the first Apple Store in Thailand.  And despite having a presence in Thailand already, many luxury brands showed their confidence by opening another flagship store at ICONSIAM.  We have transcended and overcome all kinds of challenges to get things going and have had great results after only one year.   Many stores have reported that they are registering at ICONSIAM their second highest sales after Siam Paragon outlets.  Some have even asked to expand the size of their stores.  ICONSIAM has been the pride of Thailand and Thai people and has contributed a lot to surrounding communities and businesses on the Chao Phraya River,” she said.
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