Tech accessory brand CASETiFY leads the industry’s sustainability efforts by giving new life to any worn-out accessory.
CASETiFY, the global tech accessory brand loved by millennials, Gen Z, and Hollywood celebrities, has released today its sustainability Impact Report, shedding new light on the progress of its Re/CASETiFY collective upcycling program. Together with the new figures, the brand has also announced its month-long calendar of events across the globe that celebrate sustainability and art. The report showcases the brand's ongoing efforts, fueled by collaborations, fans, and followers, that have propelled them closer to making the end of any phone case the beginning of a new one.
Re/CASETiFY starts with its bins, located at more than 40+ CASETiFY Studio physical stores where the brand sells its products globally. Users can donate their old phone cases into the bin anytime, receiving store credit in return. Those that don’t live close to a physical store have an array of postal addresses to mail them to so that CASETiFY can dispose of them in the most responsible manner.
Upon reaching the plastic upcycling facility, the cases’ materials are shredded and separated into Re/CASETiFY pellets, the core material that is later on processed to be used as recycled plastic for new accessories, including phone cases, airpod cases, and more. In this process, any metallic or non-recyclable part is separated and disposed of properly.
Upon processing all discarded plastic, new accessories are created and sold both online in over 180 countries as well as in physical stores. To celebrate Earth Month, CASETiFY has released its Impact Report, where it details the achievements of its Re/CASETiFY Program.
Re/CASETiFY starts with its bins, located at more than 40+ CASETiFY Studio physical stores where the brand sells its products globally. Users can donate their old phone cases into the bin anytime, receiving store credit in return. Those that don’t live close to a physical store have an array of postal addresses to mail them to so that CASETiFY can dispose of them in the most responsible manner.
Upon reaching the plastic upcycling facility, the cases’ materials are shredded and separated into Re/CASETiFY pellets, the core material that is later on processed to be used as recycled plastic for new accessories, including phone cases, airpod cases, and more. In this process, any metallic or non-recyclable part is separated and disposed of properly.
Upon processing all discarded plastic, new accessories are created and sold both online in over 180 countries as well as in physical stores. To celebrate Earth Month, CASETiFY has released its Impact Report, where it details the achievements of its Re/CASETiFY Program.
CASETiFY's Impact Report: A Transformative Journey Towards Sustainability
Over 84 Tons Of Plastic Saved
Through the Re/CASETiFY global recycling efforts, over 84,000 kg of plastic has been spared from landfills and given a second life through upcycling and repurposing into new accessories
The Rebirth Of Over 463,000 Trees
With USD$1 per every sustainable product sold donated to the partners of EARTHDAY.ORG, the brand has contributed to planting 463,406 new trees back into nature. This translates to an equivalent of 22,243,488 pounds of carbon emissions removed from the atmosphere.
Re/CASETiFY Bins In Every Store
With a commitment to responsible recycling, CASETiFY ensures that every CASETiFY Store reserves space for customers to recycle cases of any brand. The brand continues incentivising consumers to take care of their discarded cases.
Re/CASETiFY Across the Board
By the end of 2022, 80% of CASETiFY's product portfolio was made with material from recycled sources, 60% more than in 2021. In 2023, CASETiFY proudly announces that this figure has increased to 100% usage of recycled sources across all product categories.
Over 84 Tons Of Plastic Saved
Through the Re/CASETiFY global recycling efforts, over 84,000 kg of plastic has been spared from landfills and given a second life through upcycling and repurposing into new accessories
The Rebirth Of Over 463,000 Trees
With USD$1 per every sustainable product sold donated to the partners of EARTHDAY.ORG, the brand has contributed to planting 463,406 new trees back into nature. This translates to an equivalent of 22,243,488 pounds of carbon emissions removed from the atmosphere.
Re/CASETiFY Bins In Every Store
With a commitment to responsible recycling, CASETiFY ensures that every CASETiFY Store reserves space for customers to recycle cases of any brand. The brand continues incentivising consumers to take care of their discarded cases.
Re/CASETiFY Across the Board
By the end of 2022, 80% of CASETiFY's product portfolio was made with material from recycled sources, 60% more than in 2021. In 2023, CASETiFY proudly announces that this figure has increased to 100% usage of recycled sources across all product categories.
Re/CASETiFY Events Around the World
In addition to the Impact Report, the CASETiFY one of a kind creativity ethos comes to light during Earth Month, with a host of events happening around the world that celebrate sustainable creativity. Using Re/CASETiFY pellets, artists and designers around the world are invited to create life-sized art pieces that will be displayed in public areas. This marks a significant milestone in the brand's ongoing commitment to sustainability, promoting artist’s unique creativity, and environmental consciousness. These art installations not only serve as visually striking spectacles but also aim to engage communities and establish a meaningful connection between people and nature on Earth Day.
United States: CASETiFY will host an installation in collaboration with esteemed design studio Wade and Leta, offering a unique and creative experience that merges art and technology.
Australia: The CASETiFY STUDiO Sydney Arcade, a collaboration with innovative furniture design company Eva awaits. The activation will showcase the ingenious slideaway sofa bed crafted with Re/CASETiFY pellets, seamlessly combining functionality and style.
South Korea: CASETiFY will unveil life-size installations by artists Youngmin Kang, Dayoung Hwang, and Surin Kim.
China: At Aranya Beach in Qinhuangdao, CASETiFY will join forces with visionary artist Zhou Yi Sun for an outdoor installation. The event will present a unique opportunity to connect with art and unleash creativity admidst a natural setting.
CASETiFY Thailand Upcycles Old Phone Cases into Eco-Friendly Sandals
CASETiFY Thailand is inviting everyone to join their #WalkWithReCASETiFY movement! They've created a line of recycled sandals called "Re/CASETiFY Sandals" made by the Pattani community.
This initiative began in September 2022 with the opening of the first CASETiFY Studio in Thailand. Since then, tens of thousands of people (over 10,000 at both CentralWorld and Emsphere locations) have participated in the Re/CASETiFY project by dropping off their old phone cases in designated boxes.
For 2024, CASETiFY Thailand has taken a brilliant step forward. They've partnered with the Tlejourn Shoes Project, a non-profit that transforms ocean waste into shoe soles. Together with volunteers from Trash Hero, polymer scientists from Prince of Songkla University's Pattani Campus, fashion designers, and the Pattani community, they've upcycled those old phone cases into a limited edition of 500 pairs of Re/CASETiFY Sandals.
Each pair of sandals incorporates parts from 7 used phone cases and over 20 kilograms of ocean trash. This translates to a total of 1 ton (1,000 kilograms) of ocean waste diverted from polluting our waters!
You can be part of this impactful project! Simply bring your old phone case to any CASETiFY Studio in Thailand. Not only will you receive a 10% discount on CASETiFY products (subject to conditions), but CASETiFY Thailand will also thank you with a free pair of Re/CASETiFY Sandals (while supplies last). So join the movement and walk towards a cleaner future, one step at a time!
In addition to the Impact Report, the CASETiFY one of a kind creativity ethos comes to light during Earth Month, with a host of events happening around the world that celebrate sustainable creativity. Using Re/CASETiFY pellets, artists and designers around the world are invited to create life-sized art pieces that will be displayed in public areas. This marks a significant milestone in the brand's ongoing commitment to sustainability, promoting artist’s unique creativity, and environmental consciousness. These art installations not only serve as visually striking spectacles but also aim to engage communities and establish a meaningful connection between people and nature on Earth Day.
United States: CASETiFY will host an installation in collaboration with esteemed design studio Wade and Leta, offering a unique and creative experience that merges art and technology.
Australia: The CASETiFY STUDiO Sydney Arcade, a collaboration with innovative furniture design company Eva awaits. The activation will showcase the ingenious slideaway sofa bed crafted with Re/CASETiFY pellets, seamlessly combining functionality and style.
South Korea: CASETiFY will unveil life-size installations by artists Youngmin Kang, Dayoung Hwang, and Surin Kim.
China: At Aranya Beach in Qinhuangdao, CASETiFY will join forces with visionary artist Zhou Yi Sun for an outdoor installation. The event will present a unique opportunity to connect with art and unleash creativity admidst a natural setting.
CASETiFY Thailand Upcycles Old Phone Cases into Eco-Friendly Sandals
CASETiFY Thailand is inviting everyone to join their #WalkWithReCASETiFY movement! They've created a line of recycled sandals called "Re/CASETiFY Sandals" made by the Pattani community.
This initiative began in September 2022 with the opening of the first CASETiFY Studio in Thailand. Since then, tens of thousands of people (over 10,000 at both CentralWorld and Emsphere locations) have participated in the Re/CASETiFY project by dropping off their old phone cases in designated boxes.
For 2024, CASETiFY Thailand has taken a brilliant step forward. They've partnered with the Tlejourn Shoes Project, a non-profit that transforms ocean waste into shoe soles. Together with volunteers from Trash Hero, polymer scientists from Prince of Songkla University's Pattani Campus, fashion designers, and the Pattani community, they've upcycled those old phone cases into a limited edition of 500 pairs of Re/CASETiFY Sandals.
Each pair of sandals incorporates parts from 7 used phone cases and over 20 kilograms of ocean trash. This translates to a total of 1 ton (1,000 kilograms) of ocean waste diverted from polluting our waters!
You can be part of this impactful project! Simply bring your old phone case to any CASETiFY Studio in Thailand. Not only will you receive a 10% discount on CASETiFY products (subject to conditions), but CASETiFY Thailand will also thank you with a free pair of Re/CASETiFY Sandals (while supplies last). So join the movement and walk towards a cleaner future, one step at a time!
