After building recognition and success in global scale of jewelry industry; Japan, Singapore, and Hong Kong for over 15 years.
Oat-Tunyaluk Puriprachaya Marketing Director of TAMAS brand treated Thai jewelry lover by officially launching the brand, and unveiled the four collections of fine cut jewelry in modern design, addressing various characters of modern ladies perfectly. The brand also invited a fashion guru, Duang-Wannaporn Poshyanonda, Editor in Chief, Harper’s Bazaar Magazine Thailand to share jewelry mix & match techniques with 4 outstanding looks, and celebrities, such as, Fay – Onchuma Durongdej, MR Mannaruemas Yugala, Prang- Apinara Srikarnchana, and Nidnoi-Khanidtha Daroonnate to share some tips in choosing jewelry and their favorite items at TAMAS Showroom, Jewelry Trade Center yesterday afternoon.
‘TAMAS’, Thai nationality jewelry brand under equal standard in global level includes diamond, blue sapphire, ruby, and emerald which are finely crafted by long experience craftsmanship. The key design inspiration is derived from surrounding beauty with the hint of artistic meaning, to fulfill the perfection for ladies through the modern design, and wearable in daily life to address the need of confident ladies who want to stand out in every occasion.
Oat-Tunyaluk Puriprachaya Marketing Director of TAMAS brand treated Thai jewelry lover by officially launching the brand, and unveiled the four collections of fine cut jewelry in modern design, addressing various characters of modern ladies perfectly. The brand also invited a fashion guru, Duang-Wannaporn Poshyanonda, Editor in Chief, Harper’s Bazaar Magazine Thailand to share jewelry mix & match techniques with 4 outstanding looks, and celebrities, such as, Fay – Onchuma Durongdej, MR Mannaruemas Yugala, Prang- Apinara Srikarnchana, and Nidnoi-Khanidtha Daroonnate to share some tips in choosing jewelry and their favorite items at TAMAS Showroom, Jewelry Trade Center yesterday afternoon.
‘TAMAS’, Thai nationality jewelry brand under equal standard in global level includes diamond, blue sapphire, ruby, and emerald which are finely crafted by long experience craftsmanship. The key design inspiration is derived from surrounding beauty with the hint of artistic meaning, to fulfill the perfection for ladies through the modern design, and wearable in daily life to address the need of confident ladies who want to stand out in every occasion.
Oat-Tunyaluk Puriprachaya, talked about the brand’s signature and this jewelry collection that, “The beginning of TAMAS is expanded from our family business in jewelry export for over 40 years. The objective to build this brand, we wanted to create the jewelry for ladies that can be worn in daily life. Apart from the symbol of success, the beauty, and jewelry design should be able to reflect wearer’s character. In this launch we introduce total four collection of colored gem to become another option for Thai jewelry lovers. In fact, accessories made of colored gem are very popular overseas as they can be collected to add value, and can be worn in the daily life, unlike diamond which is only in white. While TAMAS’s colored gems are natural ones that are finely selected. This can be noticed easily from the colors, for examples, ruby has to be in crimson shade, blue sapphire has to be velvety blue, emerald has to be purely green without other color mixed in it. Besides gemstones in global standard size have to be certified by GRS or GIA certificates. These four collections are designed differently regarding the occasion to wear, including individual character”
While Duang-Wannaporn Poshyanonda, has shared mix & match techniques with colored gem in 4 outstanding looks, and jewelry storage, “Wearing jewelry is to complete perfect total look, each jewelry piece should be able to present the character and reveal charm. Wearing jewelry from colored gems is now another popular global trend when people have more fun with styling. People like to match colored jewelry to outfit even more, and colored gemstones can fit the need well. The first secret in creating outstanding look with colored gems is to consider the design as modern design in variety can enhance more up-to-dated look, then choose the gemstone colors from each type of gem to pair with outfit in each look. The first look is styling for the events in modern women style which an outfit looks modern, and the fabric is see-through down to the chest, so we should pair with a large-sized necklace from natural colored red ruby to create perfect mix to the dress not to look too simple, including bangle, earrings, and ring in the same set to create enticing and outstanding look for special events. For the party look, suggested item is little black dress embellished with small fringe, add enjoyable vibe with elegant design jewelry and fine-cut gem to play with the light for night party, such as a necklace with oval-shaped pendant of blue gem pairing with earrings and bangle in mutual color, and choose a ring with gem in other color to make it more fun. Next, office look for a meeting day with clients, you might wear one shoulder dress with the ruffle on the shoulder for more modern style, then complete the look with edgy ruby earrings in geometric shape and match with bangle featuring square-shaped ruby. Then you will have impressive look with elegance for work. And finish with Everyday Look to mix & match in modern style with a white lace dress to go with black sneakers and add up the style with double necklace with floral pendant to create layer to match with small jewelry pieces in the set such as earrings and many rings. And bangle can be in minimal design to avoid too sweet look. The storage tips for colored gemstones, blue sapphire and ruby still have hard surface and durable, also don’t react with chemical residue so they can be washed with water or jewelry cleanser, while emerald has more fragile surface. Thus it must be worn cautiously, and keep away from the sun. It also should be coated with oil to avoid the crack in the gem’s texture.”
While Duang-Wannaporn Poshyanonda, has shared mix & match techniques with colored gem in 4 outstanding looks, and jewelry storage, “Wearing jewelry is to complete perfect total look, each jewelry piece should be able to present the character and reveal charm. Wearing jewelry from colored gems is now another popular global trend when people have more fun with styling. People like to match colored jewelry to outfit even more, and colored gemstones can fit the need well. The first secret in creating outstanding look with colored gems is to consider the design as modern design in variety can enhance more up-to-dated look, then choose the gemstone colors from each type of gem to pair with outfit in each look. The first look is styling for the events in modern women style which an outfit looks modern, and the fabric is see-through down to the chest, so we should pair with a large-sized necklace from natural colored red ruby to create perfect mix to the dress not to look too simple, including bangle, earrings, and ring in the same set to create enticing and outstanding look for special events. For the party look, suggested item is little black dress embellished with small fringe, add enjoyable vibe with elegant design jewelry and fine-cut gem to play with the light for night party, such as a necklace with oval-shaped pendant of blue gem pairing with earrings and bangle in mutual color, and choose a ring with gem in other color to make it more fun. Next, office look for a meeting day with clients, you might wear one shoulder dress with the ruffle on the shoulder for more modern style, then complete the look with edgy ruby earrings in geometric shape and match with bangle featuring square-shaped ruby. Then you will have impressive look with elegance for work. And finish with Everyday Look to mix & match in modern style with a white lace dress to go with black sneakers and add up the style with double necklace with floral pendant to create layer to match with small jewelry pieces in the set such as earrings and many rings. And bangle can be in minimal design to avoid too sweet look. The storage tips for colored gemstones, blue sapphire and ruby still have hard surface and durable, also don’t react with chemical residue so they can be washed with water or jewelry cleanser, while emerald has more fragile surface. Thus it must be worn cautiously, and keep away from the sun. It also should be coated with oil to avoid the crack in the gem’s texture.”
The four collections introduced this time consists of colored gemstones; blue sapphire, ruby, and emerald. First is TIMELESS, a collection gathering rare precious gem designed elegantly, wearable at any time, and selected from large-sized gems to enhance elegant look for wearing in special occasion. All gemstones are certified in the source and quality from GRS or GIA institute known by gemstone collectors worldwide. Next is RADIANT, inspired by the morning sun ray which gives different radiance in each period. This idea is transmitted to elegant design jewelry with highlight in choosing the gem in different shining effect through the jewelry cutting techniques in both Brilliant Cut and Step Cut combined perfectly for ring, pendant, and bangle to create outstanding look perfectly. Next, GEO is a collection from the concept of new jewelry crafting format inspired by contemporary architecture, through the design combining the beauty of gems in Geometric design in harmony, so the jewelry in this collection won’t look too elegant or too simple. This reflects the balance just like modern women’s living that sounds simple but with a lot of fun. The collection includes ring, pendant, and earrings. And lastly, TREBOL, a collection demonstrating symbolic meaning through the colors of gems regarding fortune in each facet; red represents the love and heart-warming essence, blue symbolizes wealth, fortune, and stability in business, and green helps to promote power, regime, and career in the design in Four-Leaf Clover which includes earrings, ring, pendant, bangle, and necklace to wear in beautiful total set.
While the celebrities also shared jewelry tips and their favorite pieces, first, a sociable celebrity Fay – Onchuma Durongdej, said, “Jewelry is important for ladies. I’m one of the jewelry lovers and wear jewelry quite often. I will buy jewelry regarding the occasion to wear in classic and timeless design. I never buy jewelry for fashion trend. The most important is I will choose ones that fit my character. What I always wear are earrings and ring. I choose earrings in classic elegant design with diamond or colorful gemstones. And I choose a to wear ring because it will be shown when I move my hands when talking. Diamond or gemstone on my finger will enhance my confidence.”
Next, a beautiful celebrity, MR Mannaruemas Yugala, said, “I believe every girl need jewelry as it helps to complete our look. If we wear a nice dress, but without jewelry, there’s something missing. I will choose from the design I like, with gimmick like ones embellished with diamond or colored gemstone. My must have item for attending events is a pair of earrings that I will choose the design that fits my outfit and my face. When my face looks larger I will choose chandelier earrings to attract interest and complete my look. For everyday look I will choose small necklace with ruby pendant to wear with a floral sweet dress to look more fresh and lively”
Next, a working woman, Prang- Apinara Srikarnchana, said, “I personally choose jewelry from value and price as they identify the quality of each piece. When we choose good quality gem, it makes us look more elegant. For my jewelry style, I wear less piece, but I will choose ones with detail or gimmick. My must-have item is ring which I will mix & match gemstone rings in multiple designs together, and layer up on my fingers to make it look more interesting. When attending event, I will choose jewelry from my dress. If I wear minimal dress, I will choose big jewelry piece like diamond or gemstone necklace, or a dress with more details, I will choose small pieces of earrings or rings.”
Lastly, a designer, Nidnoi-Khanidtha Daroonnate, said “ I like wearing earrings and ring regularly as I like to dress in elegant style with less detail. Thus jewelry helps to complete the look. I prefer choosing jewelry based on the occasion to wear. I will choose the piece that go with my outfit for event. My must-have is emerald ring which is my favorite gem. It helps to complete my look to be perfect for attending events. For everday look, I like to wear stud diamond or gem earrings in minimal design to go with T-shirt and jeans. Then my daily look will become even more attractive.”
Complete your look to shine with uniqueness through the jewelry from ‘TAMAS’ today at TAMAS Showroom at Jewelry Trade Center, www.tamasjewelry.com, IG: tamas_jewelry, and Facebook: tamasjewelry.
While the celebrities also shared jewelry tips and their favorite pieces, first, a sociable celebrity Fay – Onchuma Durongdej, said, “Jewelry is important for ladies. I’m one of the jewelry lovers and wear jewelry quite often. I will buy jewelry regarding the occasion to wear in classic and timeless design. I never buy jewelry for fashion trend. The most important is I will choose ones that fit my character. What I always wear are earrings and ring. I choose earrings in classic elegant design with diamond or colorful gemstones. And I choose a to wear ring because it will be shown when I move my hands when talking. Diamond or gemstone on my finger will enhance my confidence.”
Next, a beautiful celebrity, MR Mannaruemas Yugala, said, “I believe every girl need jewelry as it helps to complete our look. If we wear a nice dress, but without jewelry, there’s something missing. I will choose from the design I like, with gimmick like ones embellished with diamond or colored gemstone. My must have item for attending events is a pair of earrings that I will choose the design that fits my outfit and my face. When my face looks larger I will choose chandelier earrings to attract interest and complete my look. For everyday look I will choose small necklace with ruby pendant to wear with a floral sweet dress to look more fresh and lively”
Next, a working woman, Prang- Apinara Srikarnchana, said, “I personally choose jewelry from value and price as they identify the quality of each piece. When we choose good quality gem, it makes us look more elegant. For my jewelry style, I wear less piece, but I will choose ones with detail or gimmick. My must-have item is ring which I will mix & match gemstone rings in multiple designs together, and layer up on my fingers to make it look more interesting. When attending event, I will choose jewelry from my dress. If I wear minimal dress, I will choose big jewelry piece like diamond or gemstone necklace, or a dress with more details, I will choose small pieces of earrings or rings.”
Lastly, a designer, Nidnoi-Khanidtha Daroonnate, said “ I like wearing earrings and ring regularly as I like to dress in elegant style with less detail. Thus jewelry helps to complete the look. I prefer choosing jewelry based on the occasion to wear. I will choose the piece that go with my outfit for event. My must-have is emerald ring which is my favorite gem. It helps to complete my look to be perfect for attending events. For everday look, I like to wear stud diamond or gem earrings in minimal design to go with T-shirt and jeans. Then my daily look will become even more attractive.”
Complete your look to shine with uniqueness through the jewelry from ‘TAMAS’ today at TAMAS Showroom at Jewelry Trade Center, www.tamasjewelry.com, IG: tamas_jewelry, and Facebook: tamasjewelry.