TESCO Lotus has come up with an attractive solution to reignite the wine boom, currently stalled because of hefty government increases in liquor duties. The supermarket giant has launched a range of highly drinkable but affordable Australian wines under the ‘Vineyards’ label costing just B349 per bottle or B1,999 per case of six.
This price puts the wine among the cheapest now available in Thailand.
This price puts the wine among the cheapest now available in Thailand.
It also compares favourably with so-called ‘fruit wine’ now being used extensively throughout the country as an inexpensive alternative to genuine all-grape wine.
The company actually stresses that 100% of the grapes are sourced from and bottled in Australia. The varieties, chosen by Tesco Lotus’ Master of Wine Ms Laura Jewell, include Cabernet Sauvignon, Chardonnay, Sauvignon Blanc, Merlot and Shiraz.
The Vineyards range comes from prime vineyard sites close to the Murray and Darling Rivers in South Eastern Australia.
Vineyards World Wines are available at all Tesco Lotus stores.
The company actually stresses that 100% of the grapes are sourced from and bottled in Australia. The varieties, chosen by Tesco Lotus’ Master of Wine Ms Laura Jewell, include Cabernet Sauvignon, Chardonnay, Sauvignon Blanc, Merlot and Shiraz.
The Vineyards range comes from prime vineyard sites close to the Murray and Darling Rivers in South Eastern Australia.
Vineyards World Wines are available at all Tesco Lotus stores.
