Launches Active Zone Minutes, a new personalized heart rate metric that tracks your physical activity beyond steps to help you move efficiently every day and improve your overall health.
Fitbit Premium delivers new programs, challenges, workouts and mindfulness tools, plus free 90-day trial, giving users support and guidance to stay healthy in any environment
Fitbit Premium delivers new programs, challenges, workouts and mindfulness tools, plus free 90-day trial, giving users support and guidance to stay healthy in any environment
Fitbit (NYSE: FIT) today announced the latest evolution of its most popular family of devices,[1] Fitbit Charge 4™. Featuring Fitbit’s most advanced combination of sensors and features, now with built-in GPS and Spotify,[2] Charge 4 delivers what you want most in a health and fitness tracker, paired with essential smart features and up to 7 days of battery[3] life in a sleek, swimproof[4] design, all at an approachable price. Charge 4 includes Fitbit’s latest innovation in health and fitness, Active Zone Minutes, a new personalized standard based on your resting heart rate and age for tracking physical activity, no matter what you do.
For more guidance and motivation in today’s environment, new content has been added to Fitbit Premium, including programs, workouts from brands like barre3, Down Dog and Physique 57, mindfulness tools, challenges and more. Along with 40 new pieces of free content, Fitbit is also offering a free 90-day trial for new Premium users. With the launch of new tools, software and content, being “on Fitbit” offers even greater value for users looking to manage their overall health.
“Our mission has always been to help people around the world get healthier. In today’s extraordinary times, that mission is more important than ever, but we realize how hard it is to focus on your health and wellness. However, staying active, eating well and getting enough sleep can help reduce stress and boost immunity,” said James Park, CEO and co-founder. “To help support our users, we’re offering a free trial of Fitbit Premium and added content so our users have the right tools at home to help them stay healthy, and with Active Zone Minutes, we are giving users a new personalized standard for health and fitness so they can get the most out of any activity that works for them, and help to keep them motivated.”
For more guidance and motivation in today’s environment, new content has been added to Fitbit Premium, including programs, workouts from brands like barre3, Down Dog and Physique 57, mindfulness tools, challenges and more. Along with 40 new pieces of free content, Fitbit is also offering a free 90-day trial for new Premium users. With the launch of new tools, software and content, being “on Fitbit” offers even greater value for users looking to manage their overall health.
“Our mission has always been to help people around the world get healthier. In today’s extraordinary times, that mission is more important than ever, but we realize how hard it is to focus on your health and wellness. However, staying active, eating well and getting enough sleep can help reduce stress and boost immunity,” said James Park, CEO and co-founder. “To help support our users, we’re offering a free trial of Fitbit Premium and added content so our users have the right tools at home to help them stay healthy, and with Active Zone Minutes, we are giving users a new personalized standard for health and fitness so they can get the most out of any activity that works for them, and help to keep them motivated.”
