BE Health is a corporate social responsibility initiative of Kempinski Hotels to develop and support the lives and health of the community through its Glocal campaign (Thinking Globally While Acting Locally).
In Thailand, Sindhorn Kempinski Bangkok and Siam Kempinski Bangkok are collaborating with the Autistic Thai Foundation which was established to provide prevention and care for children, youth and people with autism and special needs and the underprivileged. The foundation is in need of medical, basic equipment and financial assistance to improve and enhance the lives of these children as well as their families. With this collaboration, Sindhorn Kempinski and Siam Kempinski will organise activities in order to raise funds for the foundation.
During the launch guests enjoyed a solo piano performance by Jet Visetnut, or Nong Kong, who is an autistic pianist with special skills in music and art. Nong Kong gave a performance as well with the Trio Band of the Royal Thai Army school band. Special needs students also displayed their artistic talent by showing off their painting and drawing skills. In addition, there was a corner for products under the Art Story by Autistic Thai brand, produced from the imagination and inspiration of the children and people of the Autistic Thai Foundation, with proceeds from the sales going to their funding.