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RAISE A TOAST TO AN ICON AND CELEBRATE “Negroni Week 10th Anniversary” with fundraising proceeds going to new charitable partner “Slow Food”

28/9/2022

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From left: Carla Porter,Vachini Krairiksh Venvell, Sasiwimol Dararattanaroj,MR. Daniel Schwalb (Middle) Managing Director - South East Asia and India, CAMPARI GROUP, MR. Patrick Both (3rd Right) Cluster General Manager- Kimpton Maa-Lai Bangkok, Nishsha Boonyakorn, MR. Arno Schonfelde (1st Right) General Manager, Alchemy Thailand.
CAMPARI & Kimpton Maa-Lai Bangkok “Negroni Week 10th Anniversary”, a portion of proceeds throughout the Negroni Week will be donated to Slow Food, a global movement of local communities and activists, across more than 160 countries, that envisions a world where everyone can enjoy food and beverage that is good for them, good for the people who grow it, and good for the planet at Bar Yard, Kimpton Maa-Lai Bangkok.
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Campari, Italy’s iconic red aperitivo, and Imbibe Magazine will come together in celebration this September to celebrate 10 years of raising funds for a better world through Negroni Week. Over the past decade, the global charity initiative, which puts the power of fundraising in the hands of bars, restaurants and retailers, raised millions of dollars for charitable causes. In its landmark tenth year, the Initiative has shifted to welcome a new single official giving partner, Slow Food.
 
The Slow Food Negroni Week Fund will directly support Slow Food’s international projects, while also supporting the hospitality community, the preservation of cultural and biological diversity and the promotion of food and beverage education and knowledge exchange. With the increasing challenges facing the hospitality and food and beverage words, their work will be more important than ever.
 
Not only is 2022 the 10th year of Negroni Week, but it also sees Negroni take the top spot as the world’s best-selling cocktail[1], making the anniversary celebrations especially notable. As a cocktail that stirs passion for change, the Negroni is the perfect drink to toast such a worthy cause.
 
For updates and event information during Negroni Week 2022, please visit: https://www.negroniweek.com  and follow hashtags #NegroniWeek2022 #Camparinegroni #Negroni #Campari #Imbibe @Campariofficial on social media.

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